If you’re looking to submit a business proposal, it’s essential that it is well-crafted and shows your potential clients that you are a professional. Here are 13 qualities of a great business proposal. Keep these in mind when putting your proposal together; you’re sure to make a strong impression.
An excellent business proposal can be the difference between winning or losing an account. To write a proposal that stands out from the competition, there are vital qualities that it must possess.
1. An excellent business proposal is clear and concise.
An excellent business proposal is clear and concise. It should be free of jargon and get straight to the point. It is not the time to show off your vocabulary. The proposal should be easy to read and understand.
2. An excellent business proposal is well-organized.
A well-organized business proposal should have a logical flow and be easy to follow. The reader should be able to quickly see what you are proposing and how it will benefit them. To help you draft your business proposal, you can usethe business proposal template and business proposal sample available online.
3. An excellent business proposal is specific.
A specific business proposal should address the client’s specific needs and wants. Generic proposals will not cut it here. You must show that you understand the client’s situation and what they are looking for.
4. An excellent business proposal is realistic.
A realistic business proposal should be achievable and not overly ambitious. You want to gain the client’s trust, not make promises you can’t keep. A realistic business proposal also means that it is achievable within the time frame provided.
5. An excellent business proposal is tailored.
A tailor-made business proposal is custom-made for the client you are pitching to. One size does not fit all when it comes to proposals. It is your chance to show that you understand the client and what they need.
6. An excellent business proposal is brief.
A brief business proposal is no more than 10 pages long and even shorter if possible. The client likely doesn’t have time to read a novel, so make your proposal concise and to the point. You can also use timeline creator to ensure you follow your timeline when creating or preparing your written brief.
7. An excellent business proposal is visually appealing.
Use charts, graphs, and images to break up the text and make it easier on the eyes. The proposal should also be well-designed and look professional. A visually appealing business proposal grabs your readers’ attention and holds them captive, making pitching those ideas easier.
8. An excellent business proposal is convincing.
A convincing business proposal should show why you are the best person for the job and why the client should choose you over the competition. It is your chance to sell yourself and your company.
9. A great business proposal is detailed.
A detailed business proposal should include all the information the client needs to decide, including your qualifications, price, timeline, and more. When explaining your timeline, a timeline maker would greatly help your team to incorporate the timeframe with your business proposal.
10. A great business proposal is professional.
It should be free of errors and typos and look clean and polished. The overall tone should be respectful and courteous.
11. A great business proposal is persuasive.
It should show why the client needs what you’re offering and how it will benefit them. It is your chance to make a case for your product or service.
12. A great business proposal is well-written.
It should be clear, concise, and free of errors. The language should be simple and direct. The overall tone should be respectful and courteous.
13. A great business proposal is timely.
It should be delivered when promised and not a minute later. This quality shows that you are reliable and can be trusted to deliver on your promises. A timeline maker is also necessary for creating a great business proposal, as this would keep you in check regarding your deadlines and goals.
By following these critical qualities of a great business proposal, you can be sure that your business proposal will make a strong impression on your potential clients and improve your chances of success. If you want to make sure your business proposal stands out from the rest, ensure it has all the qualities listed above.
And if you’re not confident in your writing skills, don’t worry. Venngage can excellent you create a professional business proposal and other output, like timeline creator, that will wow your potential clients and help seal the deal. Sign up for our free trial today and start creating proposals sure to impress.