The tried and tested way to increase your Instagram engagements is to personally interact with your followers, but where is the time to interact with all the followers? While this is the best way, it is almost impossible. Although you could use online platforms such as Buzzoid to buy Instagram likes and followers, let’s talk about some organic methods to boost your Instagram engagement.
And assuming that you choose to spend your entire day and week interacting with followers, who told you Instagram’s algorithms would even rank you high, considering there are other ranking factors besides engagements. It is due to the other factors that we have platforms where you can buy and improve on these factors. You can easily get followers at Instagrowing and other sellers at a fraction of a dollar.
But what defines engagements on Instagram?
To start off, we first need to know the things that constitute Instagram engagements. There are basically four components that make up Instagram engagements, these are:
- Shares or reposts
So how can one increase the engagements?
To ensure that the four cardinal components of Instagram engagements increase, you need to do the following:
1. Ensure consistency in your work
As a social media marketer, you might have noticed that keeping your followers at Instagram coming back to engage with your content is quite difficult. At one time, you might have lots and lots of likes, comments, and all that, but other times, you realize that your photos are not attracting any form of engagements.
For people to look forward to more of your content, then you need to be consistent in what you publish. You should never allow your followers to get bored with your content. The content needs to be interesting, as well as informative.
2. Use Instagram hashtags
Hashtags are Instagram’s primary features for sorting and filtering content. It enables users to access content from across the board, be it from people they follow or not.
As an Instagram marketer, you need to learn how to utilize Instagram hashtags to reach as many people as possible. The good thing is, unlike Twitter, where people can only use one or two hashtags, Instagram allows you to use as many as you want. But you also need to be keen not to overuse them, as this might be counterproductive in the long-run.
With Instagram’s hashtags generator, you can be able to get the best and most relevant hashtags to use to reach out to people, and thus increase your engagements. At the same time, you need to track the performance of the hashtags using hashtag analytics.
3. Utilize Instagram Stories feature
Instagram Stories feature is a great tool for those who want to increase their engagements on Instagram. When a story is posted via this feature, it will last for only 24 hours. However, you can save the story for those who did not interact with it.
Note that once you post a story, your profile will get a red circle around it. This is to tell your followers on Instagram that you have some new content. They will then click on it to watch. If you do this every day, then you can be sure to get your followers to interact with your profile every day, increasing your engagement rate.
4. Use polls, questions, and stickers to get feedback
Since engagements are simply a way of getting feedback from followers, what can be better than the use of polls, questions, and stickers? Polls are great and will make most of your followers say something about your profile and content. You can ask them what they’d like you to post, the favorite topics, the images they think were most attractive, and so on.
If used well, this technique can put you at the top of the results page, and even in the timelines.