The impact of technology on business is enormous. While technologies are developing at an incredibly rapid pace, businesses opt to either try and keep up or simply be swept by the overwhelming flow of progress.
Debatably, this impact is mutually beneficial to businesses and customers alike. For example, while businesses cash in on the possibility of creating a secure environment for maintaining sensitive information, customers enjoy that same feature through the business-owned provider.
The tangible and intangible benefits of technology help produce a product that reaches the customers’ expectations while running the business efficiently, thus turning it into a profitable project.
Even though some might argue that these impacts are obvious, the following are a few of the more obscure ones.
Social media outlets have proven to be a great source of marketing and technological growth for businesses. Not only does it disregard obstacles of location and time, but it also helps people from all around the world connect with one another. They share ideas, brand names, or basically anything that comes to mind because of how instant and easy communications have become.
Businesses have learned to utilize social media in a way that makes them more productive and profitable. With online feedback and customer service, businesses can critically evaluate the service provided to their customers and actively work to make it better. After all, isn’t that exactly what they are after?
Operating Costs Impact
Business owners can use technology to decrease operating costs. Numerous software companies are now providing products and services that can efficiently run a business without human intervention. For example, one can assess the future of accounting by evaluating the alternatives available in the market.
How beneficial is it to change our understanding of such a position within a business? Could it be that artificial intelligence is a good substitute for humans? Is it more efficient? These are all questions that modern businesses are put through every day.
Technology will definitely help a business build a much better financial model that understands and effectively utilizes its cash flow and assets. In times of crises, like the one with COVID-19, we have seen how businesses elected to switch into online working as it has proven to be safer and, to an extent, less costly.
Whether it stays as such post-COVID-19 is still questionable, but one can safely assume that a business will always choose the more profitable option.
Some might argue that technology can be a distraction for employees of a business. However, we beg to differ. It enables collaborative initiatives that can make the workplace more productive.
Working from remote locations while having the opportunity to share documents easily is a merit that, under the current circumstances, has proven to be effective. It can help your business be more organized and efficient as it becomes easier for employees to share meeting times, events, deadlines, and much more information through a shared-online space.
By connecting your staff virtually, data flow becomes easier while ensuring it is accurate, secure, and accessible to the entire organization. Nowadays, there are numerous available software programs that ensure the safety and security of sensitive business information.
Though the average joe gets to socialize and connect with his fellows, businesses can do just the same! On both the national and global levels, businesses can choose to outsource some of their tasks to other businesses. If, for example, a business lacks certain facilities, it can choose to outsource said task to a more experienced business that can get the job done.
By establishing such connections, a business can choose to outsource to certain locations in which specific tasks are priced lower than the original price in their hometown. So, the business gets to generate more revenue, make more profit, lend a helping hand to other businesses, whether local or foreign, and everyone is happy! The customer has no idea what goes between businesses, and all is settled.
There seems to be a consensus that technology does more good than harm to a business. The rapid advancement of technology will continue as long as there are new grounds to cover. What we witness today is nothing compared to the potential that technology could affect businesses with.
With the introduction of artificial and emotional intelligence, one can only assume that the workforce will look completely different in 10, 20, and even 30 years. Yet, as human beings, we can learn to utilize this technology in a way that benefits us tremendously.